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Australian SVOD spend big on live sport 30 SEP 2024

Markets

Australian SVOD spend big on live sport

A new report from Ampere Analysis revealed that they dedicate 21% of content spend on the genre vs. 4% in the U.S.
USA: 35% of Millennials spend over $100 a month on subscriptions 27 SEP 2024

Trends

USA: 35% of Millennials spend over $100 a month on subscriptions

A report by Bango revealed key differences in each generation’s behavior and how they manage subscriptions.
Local titles dominate the streaming market in Saudi Arabia 24 SEP 2024

Markets

Local titles dominate the streaming market in Saudi Arabia

A BB Media report showed that, during the first quarter of 2024, 71% of online media consumers in Saudi Arabia reported watching locally produced content in the last three months.
USA: YouTube is the most popular platform among Gen Z teens 23 SEP 2024

Markets

USA: YouTube is the most popular platform among Gen Z teens

A report by Precise TV and Giraffe Insights studied the media consumption habits of Gen Z teens and how to reach and engage this audience.
USA: 87% of CTV users typically watch the Super Bowl 23 SEP 2024

Trends

USA: 87% of CTV users typically watch the Super Bowl

A new report by LG Ad Solutions provided insights into how Super Bowl audiences consume content, their engagement levels, and the advertising opportunities that come with this highly anticipated event.