19 MAY 2021
Digital video growth accelerated the most out of any format last year, growing by 10.0% year over year. Video ads are mostly viewed on mobile devices, mainly due to the heavy consumption of social media on mobile. Mobile video ads will account for 84.5% of digital video ad spending this year. In 2020, mobile video ad spending rose by 8.5% YoY and will grow by 17.0% in 2021.