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Although details have not been revealed on how the transaction would happen, the offer would make Sony the majority owner operating the company, with Apollo taking a minority stake in the joint venture.

Antenna Studios, Sony Pictures Television and ZDF Studios were also confirmed to host screenings during this edition.

With 54 channels, the Sony One package will be available on LG Channels, Samsung TV Plus, and TiVo+ across Europe in April.

Newly added films include franchise blockbusters, classic hits and fan favorites from global studios NBCUniversal, Sony Pictures Entertainment and Warner Bros. Discovery.

The showcase will feature a line-up of SPT speakers and presentations, to be announced. A raft of leading content suppliers have also confirmed their attendance at the market.