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His appointment follows a comprehensive search process led by the Nominating and Corporate Governance Committee. The exec is currently an Advisory Director at General Atlantic and previously served as its Co-President and Chairman of Global Technology.

The new wave of international broadcasters include Warner Bros. Discovery for Cartoon Network (Southeast Asia, Taiwan and Hong Kong), BEIN (Middle East & North Africa), Minika (Turkey), Gulli (France) and Viu TV (Hong Kong, Macau).

HBO drives 31.4% of Max’s subscriber revenue despite limited content share. Streaming scale lags behind Netflix and Disney+, raising merger speculation. Industry eyes potential WBD-NBCUniversal consolidation amid strategic uncertainty.

Hearst Networks EMEA, Warner Bros. Discovery, and Polsat picked up "Hitler’s Treasure Hunters", while TVNZ boarded "Catch Me If You Can".

Max will launch with a range of subscription tiers, including premium, standard and an ad-supported tier. Further details about subscription tiers, pricing, content and product features on Max will be shared in the weeks prior to launch.