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Viaplay posts SEK 4,313 million in Q2 net sales and SEK 823 million free cash flow, while acquiring Telenor’s 50% stake in Allente, revising its 2025 guidance to SEK 21-22 billion in pro forma core sales and targeting double-digit EBITDA margins by 2028.

Viaplay announced that it, through a wholly-owned subsidiary, has entered into an agreement to acquire Telenor Communication II AS’s 50 percent stake in Allente Group.

Following the successful debut in Sweden earlier this year, SPI International continues to strengthen its presence in the Nordic region, bringing Turkish dramas to an even wider audience. As the Dizi channel and sVOD is now available to viewers in Denmark, Norway, and Finland, Allente subscribers can enjoy a diverse selection of Turkish productions both on traditional television and on-demand.

Starting March 18, Dizi channel will be accessible to viewers in Sweden, with plans for launches in Norway, Denmark, and Finland scheduled later during the year.

This is the first time that the channel will have a presence in Western Europe, specifically in Sweden, Norway, Denmark and Finland trough out the pay-tv operator Allente.