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UK: 68.3% of homes had access to a SVOD service in Q4 2024 5 FEB 2025

Markets

UK: 68.3% of homes had access to a SVOD service in Q4 2024

UK's Barb has released data from its Establishment Survey showing that 20 million UK homes had access to an SVOD service, a slight dip from 20.1 million UK homes (68.8%) in Q2. 
My5 achieved record growth ahead of 2025 relaunch 10 JAN 2025

Streaming

My5 achieved record growth ahead of 2025 relaunch

Barb TV Viewing Minutes for the Paramount-owned public service broadcaster increased by 53% compared to 2023.
ICEX launched the video game "The cause of the accident that set the fire" 7 JAN 2025

Gaming

ICEX launched the video game "The cause of the accident that set the fire"

It is based on the audiovisual piece of the campaign “Spain, Where Talent Ignites”. It´s an online game that allows players to rediscover the story of the fashion film starring Berta Prieto, Karla Sofía Gascón, Bárbara Lennie, JA Bayona, Albert Serra, Omar Ayuso and Miguel Herranz.
"The Day of the Jackal" becomes the biggest new series launch ever on Sky 5 DEC 2024

Streaming

"The Day of the Jackal" becomes the biggest new series launch ever on Sky

According to Barb, seven of the top ten Sky shows this year were Sky Originals productions, 2024 has seen Sky Original drama achieve its best performance in Sky’s history,
UK: 68.8% of homes had access to a SVOD service in Q3 2024 13 NOV 2024

Trends

UK: 68.8% of homes had access to a SVOD service in Q3 2024

This is what the data from the Establishment Survey developed by Barb, the industry’s standard for understanding what people watch, shows. Barb’s viewing data shows how new titles and library programming combine to drive time spent with these streaming services.Streaming services with a household penetration of more than 5% are reported.