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Forget mega-mergers: strategic alliances and niche bundles emerge as the future of media growth 27 NOV 2025

Trends

Forget mega-mergers: strategic alliances and niche bundles emerge as the future of media growth

New data and market dynamics show that mid-tier consolidations, audience-aligned partnerships, and innovative cross-platform bundles offer more sustainable value than billion-dollar takeovers, with companies like A24, Crunchyroll, and Paramount+ primed for strategic plays.
TelevisaUnivision launches “Do the Right Thing Google” campaign amid Google clash 25 SEP 2025

Deals

TelevisaUnivision launches “Do the Right Thing Google” campaign amid Google clash

TelevisaUnivision warns of an 18% "Hispanic tax" on YouTube TV subscribers as Google plans to remove Univision from its main bundle, impacting millions of Hispanic households ahead of key U.S. elections.
SkyShowtime and Netia partner to expand premium streaming access in Poland 22 AUG 2025

Deals

SkyShowtime and Netia partner to expand premium streaming access in Poland

Starting 22 August 2025, Netia’s premium packages will include SkyShowtime at no additional cost for 24 months, strengthening the Polsat Plus Group subsidiary’s position in bundled streaming and broadband services.
USA: Streaming bundles drive loyalty as consumers hit spending limits 13 AUG 2025

Markets

USA: Streaming bundles drive loyalty as consumers hit spending limits

Hub Entertainment Research’s 2025 “Monetizing Video” study finds the average U.S. household spends $83 a month on TV services, with 42% of bundle subscribers more likely to stay, while low price, binge access, and live sports remain key value drivers.
ESPN and Fox One to Launch $39.99 Per Month Bundle 11 AUG 2025

Streaming

ESPN and Fox One to Launch $39.99 Per Month Bundle

Fox Corporation's new streaming service, which will integrate all of its popular television brands on a single platform, will be integrated with ESPN's upcoming direct-to-consumer service, making the two services available bundled together for $39.99 per month.