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The series is now streaming on Sohu Video, one of China's leading online video platforms, and on five major regional channels: Sichuan TV, Guizhou TV, Shandong TV, Henan TV, and Jilin TV.

The partnership will bring a 3D giant screen version of Asia to audiences worldwide. BBC Studios and Orient International Holding Shanghai Foreign Trade Co., Ltd will co-distribute the film globally, with BBC Studios partnering with SK Films for distribution.

Nat Geo WILD, ARTE (France), RTVE (Spain), KBS (Korea) and CCTV (China) has ordered blue-chip natural history programming from the wildlife and factual entertainment producer, including India’s "Lion Queen" and "Secret Ways of a Whale Shark".

The majority of delegates at the market’s debut hailed from Europe, followed by North America, with delegations also from Asia, Latin America, MENA, and Türkiye. Over 70 companies took meeting spaces, including Country Pavilions from Belgium, China, France, Korea, and Spain.

The deal was brokered on behalf of ITV Studios by Augustus Dulgaro, EVP Sales Asia Pacific, and Zoe Tsui, Head of Content & Format Sales Greater China.