Xumo and Comcast Advertising released a joint report, titled "The 2023 State of FAST," showing the growing usage of FAST among advertisers and consumers, and the role it is playing in multiscreen TV advertising plans.
Under the terms of the put/call arrangement, Disney expects it will pay NBCU approximately $8.61 billion, representing NBCU’s percentage of the $27.5 billion guaranteed floor value for Hulu that was set when the companies entered into their agreement in 2019