Search results for connected
25 JUL 2025
Markets
Advertising becomes a key growth engine for the Global Entertainment & Media Market
PwC forecasts a 3.7% CAGR for the E&M industry through 2029, with digital ad revenue rising to 80% of total spend and connected TV ad revenue expected to jump from 22% in 2024 to $51 billion by 2029.
22 MAY 2025
Deals
Gracenote transforms connected cars into Sports hubs
Sports fans can now seamlessly go between platforms and content types to follow favorite sports teams, live games and related content with Gracenote Nexus Auto.
15 APR 2025
Markets
Connected TV different operating systems impact on viewing choices
A recent research from Hub reveals that Netflix may have won the streaming wars, but the TV OS battle remains.
7 FEB 2025
Trends
Live Sports is accelerating its shift to streaming
New insights reveal how connected TV transforms live sports viewing, reshapes fan engagement, and creates new opportunities for advertisers to captivate audiences.
18 DEC 2024
Trends
UK: The era of split-screeners, secret streamers, and event schemers
BT’s “Network Wrapped” reveals how Brits connected with the biggest cultural moments of 2024.