The new product connects Large Language Models to Gracenote’s verified entertainment data in real time, enabling CTV platforms to deliver accurate, personalized content recommendations while reducing hallucinations and improving monetization.
It´s a co-production between See It Now Studios and Wag Entertainment. The docuseries is directed by Grace Chapman and executive produced by Steven Green and Eliya Arman for Wag Entertainment, a Fremantle company.
Ryan will oversee Gracenote’s global sales, marketing and customer and partnership experience teams as well as drive alignment with its global product, engineering and content organizations.
Collaboration will result in improved data quality and understanding of genre-level TV viewing. Under this agreement, MetaBroadcast will implement a programme data harmonisation system.