Search results for latinx
8 MAY 2024
Trends
USA: Hispanics drop Pay-TV, boosting demand for Spanish content on SVOD and FAST
This comes from the report by the consulting firm Horowitz, "FOCUS Latinx Volume I: Subscriptions 2024", an annual report tracking the evolution of the pay and free TV, streaming, internet, and mobile environment among U.S. Hispanic/Latine audiences.
17 JAN 2024
Deals
Nielsen’s Gracenote forms partnership with five media advocacy groups to launch inclusion initiative
In addition, the Latinx House and IllumiNative will host Nielsen to celebrate the new Diversity Spotlight at the 2024 Sundance Film Festival.
12 MAY 2023
Data
What are the streaming preferences of Latinx viewers?
Latinx TV content viewers in the United States over-index for having subscription streaming services compared to total market consumers, according to the newly released “Focus Latinx Volume 1: Subscriptions” report by Horowitz Research.
7 JUL 2022
Data
Why are media companies expanding their Spanish-language content?
Seven in ten Latinx TV content viewers watch Spanish-language programming –up 11% from last year–, and two-thirds watch international content, according to Horowitz Research’s latest report.
27 JAN 2022
Data
Is on-screen diversity improving for Latinx viewers?
With conversations about race, cultural diversity, and inclusion front and center in society, Latinx audiences expect to see even more diversity now in media than ever before, according to Horowitz Research.