During 2023, children’s blocks on generalist channels have progressed, and animated series have maintained their strong positions, according to data from Médiamétrie.
According to NPA Conseil and Médiamétrie’s data, the local offer in France has become “premium,” integrating mainly regionalized content, channels more suited to French audiences and published by leading rights holders
AVOD and FAST advertising revenues reached €255 million in the EU5 (France, Germany, Italy, Spain, and the United Kingdom) last year, NPA Conseil and Médiamétrie estimate.
During the opening day of Digital MIPTV, one of the featured panels was titled “One TV year in the world: cracking audience trends” and was presented by Glance, a brand of Médiamétrie.