Netflix, Disney+, and Amazon Prime Video each invested over €2B in 2024, accounting for more than 80% of global streamers’ €8.5B outlay—34% of total spending on European originals.
The wildlife content leader adds a high-impact documentary and an action-driven series to its international portfolio, deepening engagement with global audiences through compelling storytelling.
The former Stan executive joins Netflix as Content Director for ANZ, strengthening the streamer’s regional slate as it ramps up investment in local originals.
Subscription video-on-demand viewing in Europe rose 5% year-on-year in the first half of 2025, with locally produced original content emerging as the key driver of audience engagement and platform retention.
The number of scripted TV originals ordered for production by the top six global streamers in the first half of 2025 fell by 24% year-on-year, down from 318 first-run and renewed titles, to just 242.