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Dori Media CEO Nadav Palti outlines a dual-format growth strategy, driven by global teen dramas like "Young Suchard", scalable entertainment formats such as "La Subasta", and a flexible production model designed to serve both broadcasters and platforms.

Produced by PastelFilm, the drama stands out for its strong cast, including Salih Bademci, Hazal Subaşı, Ozan Dolunay, Perihan Savaş, and Özge Özberk. 

In this beginning, participants of "Canta Comigo", "The Bridge" and "Queen Stars" will be managed. ESB identified an opportunity, which began in France and Spain, when the producer began to manage the talents of their shows in both countries.

In collaboration with The French Federation of Football, the new collection is based on exclusive designs depicting eleven players from the French Team with “Captain Tsubasa” characters.

The new launch sponsors, which include Capital One, L’Oreal, Molson Coors, Subaru, and Verizon. The platform can be free or cost up to $10 a month and will have five minutes of ad loads per hour or less, depending on which ad setting is chosen.