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The transaction marks a major step in building a stronger, more unified Nordic media presence that combines trusted journalism with engaging content across all platforms and formats.

The documentary has been sold to Nine (Australia), RTL (Germany), RTS (Switzerland), TV2 (Denmark), TV2 (Norway), TV4 (Sweden), MTV Finland, RTBF (Belgium), RTS Switzerland, Play Media (Belgium), Quebecor Content, Upstream Media (US, Canada, Lat Am, South Africa) and VA Media (US, LatAm, and Asia).

Inspired by real events and produced by FLX for TV4, "Golden Boys" spans four episodes set across Europe’s financial capitals. Viaplay will distribute the series across global SVOD markets including the US, UK, and Canada.

The first season of this new Swedish-language adaptation will consist of three 90-minute films, distributed internationally by Banijay Rights.

The companies claim that these operators are enabling illegal IPTV services to access their copyrighted content. The widespread use of illegal TV services poses a major challenge for the Swedish media market. Mediavision's data shows that at the end of 2024, over 700,000 households in Sweden were paying for such services—a new record and a significant increase compared to spring 2024.