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Series Mania Buyers Upfront provides buyers with exclusive access to highly anticipated series and facilitate networking opportunities with the leading distributors behind these series.

Media Dynamics released preliminary estimates in advance of its annual upfront and CPM-CPP reports, revealing TV and streaming achieved sales for $29.5 billion.

The company closed deals with companies from industries such as consumer packaged goods (CPG), technology, entertainment, automotive, quick service restaurants (QSR), and retail.

The company will unveil new content and capabilities. Additionally, Shakira announced that her song "Puntería" will be the official song of TelevisaUnivision's 2024 Copa America coverage.

The two-year agreement grants ViX first-look rights to Zurita’s upcoming projects. The deal, announced at TelevisaUnivision's 2024-25 Upfront presentation, grants ViX exclusive access to ARCO Entertainment's Spanish-language series and theatrical motion picture projects.