Subscribers to Netflix’s Standard with Ads plan in the UK, France, Italy, Germany and Spain watched 152.7 million hours more in April 2025 than November 2024.
Nearly 40% of self-identified ad-intolerant viewers now accept ad-supported tiers—up from 26% in 2022—while one-third watch only ad-supported TV and rate ads as more useful and brand-influential than tolerant viewers.
Commissioned by BBC Children’s & Education and France Télévisions, the production brings together a powerhouse collaboration with France-based Watch Next Media and Irish animation coproducer Kavaleer Productions, alongside support from Fís Éireann/Screen Ireland and CNC, France.
AWSN’s exclusive rollout on Pluto TV spans the U.S., Canada, UK, and Nordics, delivering 2,500+ hours of live women’s sports annually through 24/7 free-to-watch channels featuring top global leagues.