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lgbtq+ stories on Señal News

Latest news of lgbtq

Brands urged to close representation gap with LGBTQ+ audiences 1 JUL 2025

Markets

Brands urged to close representation gap with LGBTQ+ audiences

With 63% of LGBTQ+ viewers feeling misrepresented and 50% spending over three hours daily on social media, inclusive content and authentic creator partnerships are proving key to engagement and brand growth.
USA: CTV networks join forces to drive more inclusive advertising 21 APR 2025

Markets

USA: CTV networks join forces to drive more inclusive advertising

Revry and REVOLT are pooling their data to help advertisers reach diverse audiences more accurately—while keeping privacy front and center. eMarketer projects U.S. CTV ad spending will rise 16.8% in 2025.
Imagen La suba de precios podría costarle suscriptores a Netflix 28 APR 2023

Streaming

Netflix boosts Asian leads and lags in Latino roles

The platform has increased the number of Asian and women in lead roles but still lags in representing Latinos, disabled, and women of color, a study by the streaming company and the University of Southern California (USC) found.
Could greater on-screen LGBTQ+ inclusion boost consumer loyalty? 19 AUG 2022

Data

Could greater on-screen LGBTQ+ inclusion boost consumer loyalty?

A Nielsen identity and representation study found that more than 40% of respondents are more likely to buy products from brands that advertise within content that features someone from their identity group.
Is LGBTQ+ inclusion in the media still focused on same-sex relationships? 8 AUG 2022

Data

Is LGBTQ+ inclusion in the media still focused on same-sex relationships?

The LGBTQ+ community’s perception indicates that current media portrayals offer an incomplete view of LGBTQ+ identities and experiences, Nielsen noted in its latest report.