7 AUG 2024

Soccer tournament in Paris Olympic games reach high ratings in Telemundo

Telemundo's soccer viewership of the Paris Olympics surpass Tokyo 2021 by +48% and 291% respectively. Telemundo confirmed a Total Audience Delivery average of 272 thousand viewers, up 35% from Tokyo.

Paris Olympic games

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Telemundo’s soccer tournament group stage ratings for the 2024 Paris Olympic Games have reached new heights, reflecting the significant growth of Olympic soccer fandom. Both the men’s and women’s group stages have surpassed the Tokyo 2021 group stages’ viewership, up 48% and 291% respectively.

The Olympic Soccer Tournament group stage in Paris has produced the four highest-rated Olympic soccer matches on Telemundo since the 2016 Rio Games: Women’s USA vs. Germany match (July 28): 731K viewers. Men’s France vs. Guinea match (July 27): 589K viewers. Women’s Spain vs. Nigeria match (July 28): 534K viewers and Men’s New Zealand vs. USA match (July 27): 503K viewers.

OLYMPIC PERFORMANCE
Telemundo has posted a 9-day Total Audience Delivery (TAD) average of 272 thousand viewers, up 35% from Tokyo. Paris-to-date, 17.8 million viewers on linear have watched Olympic coverage on Telemundo and Universo.

Total minutes consumed has surpassed 1.7 billion across Telemundo, Universo, Peacock and Telemundo streaming and social media platforms up 54% vs. Tokyo through the same point in the games. Through the nine days of the Games, 51.1 million minutes have been streamed across all content types (live/replay/highlight), up 632% when compared to the same period in Tokyo making it the most streamed Games in Telemundo’s Olympics history.

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