Director Marketing & Business Development y recientemente nombrada Encargada de ventas para España, América Latina y Portugal de OneGate Media, habla de su nuevo rol dentro de la empresa y los contenidos que busca expandir en la región.
As Netflix completes its third year in the ad business, it unveils a new audience metric, grows programmatic partnerships, and tests dynamic ad formats across 12 global markets.
PwC and YouGov report finds 60% of Australians prefer ad-supported streaming, with 74% listing value-for-money as the most important factor in entertainment choices.
With 1,960 FAST channels and SVOD catalogs growing 17% in 2025, nearly half of viewers say content discovery has become difficult—prompting 49% to consider cancelling subscriptions.