Últimas noticias sobre avod

Esther Henze: “Queremos que nuestras historias conecten con el público latinoamericano” 19 NOV 2025

Entrevistas

Esther Henze: “Queremos que nuestras historias conecten con el público latinoamericano”

Director Marketing & Business Development y recientemente nombrada Encargada de ventas para España, América Latina y Portugal de OneGate Media, habla de su nuevo rol dentro de la empresa y los contenidos que busca expandir en la región.
Netflix hits 190 Million monthly active viewers on Ad tier and expands global ad innovation 6 NOV 2025

Streaming

Netflix hits 190 Million monthly active viewers on Ad tier and expands global ad innovation

As Netflix completes its third year in the ad business, it unveils a new audience metric, grows programmatic partnerships, and tests dynamic ad formats across 12 global markets.
Australia: Ad-Supported streaming surges as consumers prioritize value and local relevance 5 NOV 2025

Markets

Australia: Ad-Supported streaming surges as consumers prioritize value and local relevance

PwC and YouGov report finds 60% of Australians prefer ad-supported streaming, with 74% listing value-for-money as the most important factor in entertainment choices.
Fragmented Streaming landscape pressures viewers and platforms alike 5 NOV 2025

Trends

Fragmented Streaming landscape pressures viewers and platforms alike

With 1,960 FAST channels and SVOD catalogs growing 17% in 2025, nearly half of viewers say content discovery has become difficult—prompting 49% to consider cancelling subscriptions.
AVoD representa el 84% del tiempo total de consumo en México y el 63% en Brasil 4 NOV 2025

Mercados

AVoD representa el 84% del tiempo total de consumo en México y el 63% en Brasil

El dato surge de un reporte de Samsung Ads sobre el comportamiento de las audiencias en los Smart TVs desarrollados por el fabricante surcoreano.