The aggressive marketing of new streaming services is providing consumers with more incentive to cut the pay TV cord and sign up for new services, but subscriber churn has become an increasing problem for streaming service providers, according to Interpret.
Especialistas de Parks Associates, ABI Research, BB y Nagra analizan el presente del negocio de TV paga en Estados Unidos y su impacto en América Latina, en un contexto marcado por la irrupción de los servicios de streaming y el cord-cutting.