In 2025 more UK consumers prefer AVOD (42%) over BVOD or SVOD (each 36%), while 73% favor watching sports on big-screen devices and interactive ad features attract up to 24% of 18–24‑year‑olds.
A partir de una combinación de Panel Propio de Barlovento Comunicación con datos de Kantar, este reporte estima la dimensión del consumo global de la TV Conectada y la audiencia de las plataformas OTT en julio de 2024.
About 7.5 million Australians now watch Broadcast Video on Demand (BVOD) services, which include ABC iView, SBS On Demand, 7plus, 9Now and 10 Play, according to new data from Roy Morgan.