Últimas noticias sobre gen-z
1 FEB 2024
Data
Long-Form TV remains relevant for Gen Z
A new research by Horowitz Research shows that young Americans are almost as likely to be viewers of professionally produced TV content as they are non-TV content.
30 ENE 2024
Data
How does Generation Z consume content?
Gen Z devotes as much time to gaming, social media, and non-premium video as they do to traditional TV and films, according to Hub Entertainment Research’s latest report.
3 OCT 2023
Data
Young viewers and streaming: subtitles use is growing quickly
According to Morning Consult data, Gen Z adults and millennials are significantly more likely than their older counterparts to use and be satisfied with subtitled content.
14 AGO 2023
Data
Why are young audiences crucial for driving household subscriptions?
Kid-related and family content needs have become even more important in parents’ decisions to stay subscribed to a platform, outpacing subscription cost, according to SuperAwesome’s latest report.
9 MAY 2023
Data
How are Gen Z users engaging with content?
According to a new report from Samba TV, 8 in 10 Gen Zers watch television via streaming services, and 65% of them does not have a cable subscription.