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Impresa will be responsible for all of Rakuten Advertising CTV inventory in Portugal. Continente and Unilever are the first advertisers to inaugurate the partnership.
El anuncio coincidió con la conmemoración de los 45 años del estreno de "Gabriela", primera telenovela de Globo emitida en el país luso a través de Rádio e Televisão de Portugal (RTP).