Últimas noticias sobre nielsen
Interviews 26 OCT 2023
Filiz Bahmanpour: "Consumers face difficulty deciding what to watch”
26 OCT 2023
The VP of Product at Gracenote, the content solutions business unit of Nielsen, highlights the need for video services of connecting the right viewer to the right program at the right time, to improve their user experiences.
Research 26 OCT 2023
USA: para el 61% de los hispanos, el streaming es su principal destino para ver contenido
26 OCT 2023
Así lo afirma el estudio de Nielsen "2023 Serie Inteligencia Diversa", que también revela que el 22% de los consumidores hispanos en dedican menos de tiempo a los contenidos televisivos en directo y en diferido que la población norteamericana en general.
Contenidos 16 OCT 2023
Nielsen designa a Warren Jenson como su nuevo Presidente
16 OCT 2023
El ejecutivo ejercerá la presidencia de la compañía, conservando su actual cargo de Director Financiero. Seguirá reportando a Karthik Rao, CEO de Nielsen.
Research 21 SEP 2023
Which factors are inhibiting content discovery?
21 SEP 2023
There are two key factors inhibiting content discovery in today’s streaming-first TV world: an overwhelming array of content and content sources, and limited media metadata, according to Nielsen.
Digital 12 SEP 2023
Gracenote unveils new program to streamline FAST channel and content distribution
12 SEP 2023
Gracenote unveiled a new program developed to help content publishers and broadcasters of all sizes get their FAST channels and programming distributed by major streaming platforms more easily.