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Últimas noticias sobre streaming

Streaming identity crisis: viewers struggle to tell platforms apart 17 MAR 2025

Trends

Streaming identity crisis: viewers struggle to tell platforms apart

The most recent research from Hub confirms that streaming brands striving to deliver “something for everyone” are hard for consumers to differentiate. In the blurry landscape of scripted content, live sports have stood out as a key driver for new sign-ups and subscriber retention.
23% of Americans spend over $100 monthly on streaming and subscriptions 14 MAR 2025

Markets

23% of Americans spend over $100 monthly on streaming and subscriptions

More than half of subscribers (55%) now get these ‘indirect’ subscriptions via their cell phone providers, while 34% access and pay for them through a retailer. 44% now get a subscription they used to pay for free of charge, thanks to a bundled deal — rising to 55% for 18-24 year-olds.
España: evolución del streaming, tendencias y desafíos en 2025 13 MAR 2025

Tendencias

España: evolución del streaming, tendencias y desafíos en 2025

Según el más reciente reporte de GECA Barómetro OTT Cine, en España Netflix y Disney+ siguen siendo las plataformas mejor valoradas en cuanto a calidad de contenido, y más del 70% de los usuarios optaron planes de suscripción con publicidad.
Global Film & TV Production Rebounds as Streaming Giants Lead 13 MAR 2025

Trends

Global Film & TV Production Rebounds as Streaming Giants Lead

The global film and television industry showed a moderate recovery in February, with EMEA leading growth due to tax incentives and rising Arabic content demand, APAC stabilizing with a 4% production increase, and the Americas maintaining steady output. Streaming giants like Netflix continued to shape market trends, investing in localized content and expanding their global influence.
Streaming becomes the new go-to destination for sports fans 10 MAR 2025

Trends

Streaming becomes the new go-to destination for sports fans

More sports fans are turning to streaming as their primary destination for live games, with 69% now watching at least some sports on SVOD platforms—on par with broadcast (66%) and cable (63%). Younger viewers are driving this shift, with 48% of fans under 35 subscribing to a streaming service specifically for sports.