Últimas noticias sobre streaming-tv

Emotionally aligned ads in over 50 campaigns captured between 27% and 66% of viewer attention—a 2.4× boost compared to non-aligned placements in Q2 2025.

Streaming TV ad spend in the U.S. jumped 17% in 2024 to $12.9 billion, fueled by nearly 14,000 advertisers—29% more than the previous year. Two out of every three were new to streaming, contributing close to $1 billion in fresh investment.

Según un estudio de Magnite, la mayoría de los espectadores en el Reino Unido, Francia, Alemania, España e Italia prefieren opciones de plataformas streaming con publicidad.

Inside homes there are approximately 119.4 million screens, in particular, smartphones and smart TV.