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The time consumers spend on devices has spiked by 50% on phones, 42% on TV, and 35% on a laptop. Content and ad interests have also shifted, with 22% of consumers saying they want brands to share information about how they are supporting their staff and customers during the crisis.

Un estudio de Nielsen dice que el 93% de los consumidores estadounidenses sostiene que aumentará o mantendrá los servicios contratados. También revela que un 20% de ellos asegura haberlos cancelado tras visto todo el contenido de su interés.

A Nielsen study says that 93% of American consumers will increase or maintain existing streaming services and also reveals that 20% of consumers said they canceled the service after seeing all the content that interested them.