Cathy Payne, CEO at Banijay Rights
Banijay Rights announced its new sales structure following Banijay’s recent acquisition of EndemolShine Group. Spearheaded by CEO Cathy Payne, the scaled-up distribution entity commands a catalogue of 88,000 hours, comprising some of the biggest brands on the planet, such as “Survivor,” “MasterChef,” “Temptation Island,” “Mr Bean,” and “Grantchester”.
Headquartered in London, the global team will also have sales representatives in offices around the world, including Paris, Moscow, Sydney, Los Angeles, Miami, Mumbai, and Singapore.
Covering the sales business within the EMEA territories under the guidance of EVP Tim Mutimer will be Chris Stewart, confirmed as SVP UK & Ireland, Claire Jago (SVP Nordics), Matthew Hodges (SVP German Speaking EMEA), Elliott Chalkley (SVP Italy & Iberia), Alex Le Merle (SVP Benelux), and Paris-based Isabelle Queme (SVP French Speaking EMEA). Samia Moktar will act as VP for CEE & Airlines; Marion Vergnaud as VP, Greece, Turkey, Romania & Baltics; Robin Pollok as VP Middle East, Israel & Africa; and Alexander Rubanov as VP Russia & CIS, with CEE support by Tatjana Kostovski. Across social media and digital monetisation, the team is completed with the appointment of Shaun Keeble as VP Digital.
In Asia, Rashmi Bajpai was confirmed as EVP for the region, alongside Daryl Kho (SVP Asia - Formats) and Kanchan Samtani (VP Asia, handling finished tape). Lyle Bettson-Barker was appointed as SVP Australia & NZ; and Kell Hoddinott as VP Australia & NZ. Veronique Verges takes the role of SVP Latam Finished Tape, with Michelle Wasserman as SVP Latam Formats; and Lauren Farrar as VP for AVOD & US Minor. Matt Creasey, who was confirmed earlier this summer as EVP Sales Acquisitions, Co-productions – Rest of World, will oversee the aforementioned sales operatives outside of EMEA.
Lastly, managing incoming product, Simon Cox will take on the role of SVP, Acquisitions, working with Emily Elisha, who was named VP of Acquisitions.
“We are proud to have such a dynamic and experienced team in place. Armed with great talent and an unrivalled catalogue of depth and strong storytelling, I am confident Banijay Rights will deliver the service and content expected from one of the world’s most significant distribution players,” Cathy Payne said.