ENDEMOL SHINE INDIA TO ADAPT “VIJAY’S MASTER”

Endemol Shine announced its acquisition of rights to adapt Tamil film "Master" in Hindi alongisde IndiaCine1 Studios and 7 Screens. The film starring Vijay ‘Thalapathy’ and Vijay Sethupathi was released yesterday and is already breaking box-office records. "We are incredibly proud to have acquired the rights to such a hot property,"  Abhishek Rege, CEO Endemol Shine India said. "We look forward to recreating the magic of this film to captivate the Hindi audience.”

The three companies will start casting for the Hindi remake soon.“Master is a magnum opus that has already established its place in the country within a day of its release and has received tremendous response from the audiences," Murad Khetani of Cine 1 Studios said. "At Cine1, we always aim to support and deliver content driven cinema. Yet again, we are proud to present the film to the audiences in Hindi language!"

The film tells the stories of heavyweights Vijay and Vijay Sethupathi come together on screen as protagonist and antagonist for the first time. The two actors square off against each other in this Lokesh Kanagaraj directorial. 

The soundtrack and background music has been scored by Anirudh Ravichander. The story revolves around a professor who tries to reform a juvenile school system, where he clashes with a gangster. "Master is a brilliant movie with masterful performances and a powerful narrative that resonates with audiences across the country and will be remembered as turning the box office tide in the pandemic," Rege said.