26 MAY 2021

FREMANTLE ACQUIRES MULTI-TERRITORY RIGHTS TO “THE MASKED DANCER”

Fremantle has taken the production rights to “The Masked Dancer” in 29 territories across Europe, The Middle East and Africa. The latest hit guessing dance competition is a spin-off format of “The Masked Singer,” originally created by MBC, South Korea.

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"The Masked Singer" (Norway)

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Fremantle has taken the production rights to “The Masked Dancer” in 29 territories across Europe, The Middle East and Africa. The latest hit guessing dance competition is a spin-off format of “The Masked Singer,” originally created by MBC, South Korea.

The show sees celebrity contestants wear head-to-toe costumes and face masks that conceal their identities, while performing a dance, where a panel then takes over attempting to guess their identities using clues given.

“Hot off the success we’ve had globally with ‘The Masked Singer,’ we are delighted to now be representing ‘The Masked Dancer’. We are already in active discussions with many broadcasters around the world who are excited about a dance companion to ‘The Masked Singer’. We’re confident that it will be popular with our viewers, who will enjoy guessing which celebrities are shaking their tail feathers behind their masks. We also are delighted to once again be working with our partners at MBC on ‘The Masked Dancer’,” said Vasha Wallace, EVP Global Acquisitions and Development at Fremantle.

Park Jeong-Kyu, Chief Producer of “The Masked Singer” for MBC, commented: "As Chief Producer of ‘The Masked Singer Korea,’ it has been overwhelming to follow the phenomenal global success of this show. ‘The Masked Singer’ has now become a strong brand internationally, having been distributed to more than 50 countries worldwide. We are very thankful that the show has touched the hearts of global audiences, during what has been a very difficult time. We hope that the great success of ‘The Masked Singer’ be inherited to its spinoff format, ‘The Masked Dancer’".

Fremantle also hold the production rights to “The Masked Singer” in the same 29 territories with local adaptions of the format performing strongly across the board. In Norway, it was the highest rated show of 2020, and it also won the Gullruten award for Best Entertainment Show of the Year. In Sweden, the series was the biggest entertainment show launch for TV4 in eight years; in Finland, it was MTV3’s number one show of 2020; in Belgium, it was the highest rated entertainment show of 2020 and VTM’s highest rated show in 20 years; and in Spain, series one was the biggest entertainment show launch in eight years.

Hot off the success we’ve had globally with ‘The Masked Singer,’ we are delighted to now be representing ‘The Masked Dancer’” Vasha Wallace EVP Global Acquisitions and Development at Fremantle