Konami Cross Media has signed sub agent representation agreements with Angelotti Licensing and Mon Licensing – two highly experienced anime licensing, merchandising and promotion companies in the regions – to expand the Yu-Gi-Oh! brand.
With over 30 years of experience, Angelotti Licensing, headed by Luiz Angelotti, specializes in the development of strategies and the implementation of programs for the Anime IPs. The company has been the winner of various awards from the industry association in Brazil, including the Best Licensing Agent Award and the Best Licensed company Award. He and his team will be overseeing the development of licensing for Yu-Gi-Oh! in Brazil.
Mon Licensing, headed by Andres Mon, is a company with 30 years’ experience in the licensing market, promotional development, product lines for exclusive sale to department stores (DTR) and events/exhibitions related to the world of entertainment. Based in Panama with offices in Mexico, Guatemala and Colombia, Mon Licensing has come onboard as the sub agent for Latin America.
One of the first deals in the region is with Ropa Viva, the Konami Cross Media’s first local licensee, which was founded in 1979 by Carlos Salame. The company is developing a line of Yu-Gi-Oh! clothing for Mexico; their first apparel collection has launched with great success. A leader in the textile industry, Ropa Viva, now headed by Daniel Salame, produces world-class garments and gives its customers the best service with a group of quality control professionals overseeing each step of production.
Yu-Gi-Oh! is a true global phenomenon and perennial fan favorite. For over 25 years the Yu-Gi-Oh! Card Game has amassed a fervent following and the brand continues to flourish with each new series and expansion. To date, fans have engaged by reading the original Manga as well as watching more than 1,000 Yu-Gi-Oh! Anime episodes across eight series and playing the Yu-Gi-Oh! Trading Card Game and Yu-Gi-Oh! digital titles. Recently, the Yu-Gi-Oh! Card Game set two Guinness World Records for the most entrants in a trading card game tournament and for the largest trading card game tournament.