21 JUL 2020

MOONBUG LAUNCHES LITTLE BABY BUM CHANNEL ON PLUTO TV

Moonbug also added seven shows to its lineup for the platform's collection of kid's content, targeted at children between the ages of 1 and 8.

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Global developer and distributor, Moonbug launched its Little Baby Bum channel on Pluto TV. "Over the past few years, we've expanded our kids' programming on Pluto TV to provide our audience with a variety of viewing options," said Amy Kuessner, SVP of Content Strategy & Global Partnerships. "Little Baby Bum takes our kids-focused programming to the next level, this new channel gives parents even more options for their children to enjoy on Pluto TV."

Moonbug also added seven shows to the platform's collection of kids' content, including "ARPO," "KiiYii," "My Magic Pet Morphle," "The Ring-a-Tangs," "The Sharksons," "Supa Strikas," and "T-Rex Ranch." "As the leading free streaming service in the U.S., Pluto TV is the perfect partner for our continued mission of expanding the ways in which families connect with the Moonbug characters they love,” Yeatman said.

Moonbug's lineup, targeted at children aged 1-8 years old is now available for streaming on connected devices, connected TVs, web, and mobile apps in English with certain titles and episodes available in Spanish. “We're thrilled to join Pluto TV's impressive lineup of kids' content and look forward to entertaining children of all ages through our captivative storytelling," said Andy Yeatman, Head of the Americas, Moonbug. 

Little Baby Bum features nursery rhyme content, including "Little Baby Bum," "Go Buster," and "Playtime with Twinkle."  Moonbug's animation and live-action shows encourage development for children of all ages, including essentials like numbers, letters, and colors. Pluto TV has now expanded into 22 countries and three continents. The service currently has more than 24 million monthly active users in the US, offering hundreds of channels and tens of thousands of on-demand titles.

Over the past few years, we've expanded our kids' programming on Pluto TV to provide our audience with a variety of viewing options. Little Baby Bum takes our kids-focused programming to the next level, this new channel gives parents even more options for their children to enjoy on Pluto TV.” Amy Kuessner SVP of Content Strategy & Global Partnerships