25 MAR 2020

NICKELODEON HOT PICKED UP ADD CONTENT’S DRAMA "ZIGGY" FOR ISRAEL

The channel has commissioned 40 episodes of the YA series created by Shahar Segall and Oren Yaakobi.

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Global content production and distribution company ADD Content has sold 40 episodes of YA drama "Ziggy" to Nickelodeon Hot  to air in Israel. The series is created by Shahar Segall and Oren Yaakobi and directed by Emil Ben Shimon and ADD Content will produce and represent the series for international distribution as a format and finished series.

Hadas Mozes-Lichtenstein, co-Founder and Head of International at ADD Content says: “This show is a really important story in a time where we as a society, and particularly our teenagers, are more and more image conscious. We’re excited to bring this fun, relatable coming-of-age series to life on Nickelodeon and can’t wait to introduce the hugely talented Amitai to audiences.”

Orly Atlas-Katz, CEO of Ananey Communications Groups adds: “All of us here at Nickelodeon Hot, the leading channel for meaningful, quality children and teen’s content, are happy and honoured to be a part of this important and moving show. A story focusing on the triumph of the human spirit, the courage to be different and the importance of believing in yourself.”

"Ziggy" is the story of 16-year-old Dori, a teenager with Vitiligo (a long-term skin condition characterised by patches of the skin losing their pigment)which has impacted his confidence so much that he hides from the world. In order to fulfil his secret dream of singing and performing on stage, he invents a charismatic and talented alter ego – Ziggy – a personality who can conquer bullies and shine through the mask he adopts as his signature costume. Dori/Ziggy will be played by newcomer, Amitai Erman, who also has Vitiligo. The show follows Dori’s journey of success and his battle to keep his true identity a secret, while he falls in love, makes friends, and discovers himself.

This show is a really important story in a time where we as a society, and particularly our teenagers, are more and more image conscious” Hadas Mozes-Lichtenstein co-Founder and Head of International at ADD Content