Endemol Shine North America, a division of Banijay, has promoted consumer products executive Scott Shillet to Vice President, Licensing, it was announced by Ben Samek, President & Chief Operating Officer of Endemol Shine Americas. Shillet, who has been with the company since 2019, will continue to lead all creative licensing partnerships, while adding oversight of product development across the firm’s non-scripted and scripted series in North America.
Previously Executive Director, Licensing, Shillet also works closely with Banijay Brands, Banijay’s commercial division, to develop brand licensing, merchandising, gaming and gambling for the company’s top series globally, including award-winning crime period drama “Peaky Blinders” (Netflix/BBC One), highly popular digital series “Simon’s Cat” and Facebook’s #1 TV brand and British icon “Mr. Bean”.
Shillet has created myriad unique consumer product offerings across all categories for many of Endemol Shine North America’s hit series including “MasterChef” (FOX), “MasterChef Junior” (FOX), “Wipeout” (TBS), “Deal or No Deal” (NBC/CNBC), and many more. Upcoming projects include “MasterChef Live!” (TCG Entertainment), “Virtual Reality MasterChef Junior” (Abacus Brands), “Wipeout Super Spinner Slide” (Wilder Toys/WowWee), “Deal or No Deal Live Tour” (Terrapin Station Entertainment), and “MasterChef Family Cooking Game” (Wilder Toys/WowWee).
“Scott brought a great reputation and solid experience in the entertainment licensing space when he originally joined us, and he’s proven to be a true leader for our team and someone who can think outside the box and create unique, new opportunities for our stable of hit TV series and global brands,” Samek said.
“I am excited to take on this expanded role and continue bringing our beloved and diverse portfolio of brands to life through unique products and experiences. We have some very exciting and innovative projects in the pipeline, including everything from VR cooking kits to board games and live shows, and I look forward to working with our best-in-class partners to create additional opportunities for fans to engage with their favorite shows,” Shillet added.
Prior to joining Endemol Shine North America, Shillet served as Licensing Director, Global Toys & Hardlines at 20th Century Fox, where he was responsible for driving licensing programs for Fox animated and live-action properties, including "The Simpsons," "Bob’s Burgers," "Alien," "Home Alone" and "The Sandlot".