Talpa Concepts and Blue Engine Studios partner for the Middle East and North Africa

Talpa Concepts and Blue Engine Studios have partnered to launch various formats from the Talpa catalogue in the Middle East North Africa region, targeting Pan Arab Media and for an OTT market expansion. “We’re excited to bring to the MENA region a new generation of premium content  formats designed to win the eyeballs, capture the hearts and minds of Arab audiences,” said Ziad Kebbi, co-founder, Blue Engine Studios. 

The deal grants Blue Engine Studios exclusive access to John de Mol’s innovative format catalogue, which includes titles such as "Avastars," "Hit the road," "Marble Mania" and others. “Partnering with Talpa Concepts can only bring tremendous added-value to the market and its audiences,” Kebbi said.

“Clearly, the Arab media landscape is witnessing positive changes and a rapid expansion,” John de Mol, founder of Talpa Concepts said. “Together with Blue Engine Studios, we’ll launch locally produced and culturally relevant compelling shows, up to international standards," Kebbi continued. "I have been working with Ziad Kebbi for many years and look forward to renewing the cooperation.”

Talpa Concepts has, in the search for solid partners in the international media industry, already announced exclusive partnerships in Belgium, Germany, France and Australia. The Middle Eastern and North African market consolidates over 15 territories, of which the largest media markets are Saudi Arabia, the United Arab Emirates, Egypt and Morocco.