Mitre Studios developed and produced the Quick Replies and social content for Ring’s latest campaign, fronted by the British TV duo, Ant & Dec. Launching on November 4, Ring customers can select from a range of Quick Replies voiced by the TV presenters, with the pair pulling out all stops offering a variety of iconic taglines to surprise visitors. Whether you’re in the middle of cooking dinner or watching TV, the TV duo will be charming the nation’s visitors with their cheeky, instantly recognisable voices at your doorstep.
Dave Ward, Managing Director, EU & International at Ring, said: “Ant and Dec have always captivated the hearts of the British public, so who better to welcome guests and entertain on doorsteps than this famous TV duo. At Ring, we’re always looking for fun, new experiences for our customers and ways to innovate and bring the unexpected to your door.”
Gemma Nightingale, Head of Entertainment at Mitre Studios, added: “This was an exciting new project to work on with Ring. The brand aligns perfectly with Mitre’s core values of creating innovative content through humour and heart, so this was a great fit. Ant, Dec and the whole creative team loved the vision, and we’re delighted to be able to deliver some brilliant new Quick Replies for Ring Video Doorbells and supporting social content to bring a smile to the nations face. It’s not every day you get the chance for Ant and Dec to host your very own doorstep!”