Streaming service Tubi announced that it will expand its footprint in Latin America this month with launches in Costa Rica, Ecuador, El Salvador, Guatemala, and Panama. The five new territories join Tubi’s current offering in Mexico, where the AVOD platform debuted in 2020.
Tubi’s vast library in the region will be localized in Spanish-language and available on iPhone, iPad and Apple TV, as well as Google TV and other Android TV OS devices, in addition to LG TVs, Samsung TVs, Microsoft Store on Windows, VIDAA Smart OS on Hisense TVs, Amazon Fire TV Stick devices and Roku TV and players in select countries. Consumers can also watch Tubi content on the web.
Popular movies, including “The Green Hornet,” “Hellboy,” “American Psycho,” “Gridiron Gang,” “Snatch,” “Machete,” “Hook,” “The Other Guys,” “The House Bunny,” “The Social Network,” “Obsessed,” and “La Bamba,” as well as TV series including “L.A.’s Finest” and “Masters of Sex,” will stream for free on Tubi in all five new territories. Additionally, regionally-produced TV series will soon be available, including Mexico’s “Bienvenida Realidad,” “Atrapada” and “El Sexo Debil,” as well as local versions of popular series such as “The Nanny,” “Bewitched,” and “Married with Children.”
“We’re delighted to launch our platform in these five Latin American countries, bringing viewers a mix of locally-produced content, Spanish-language favorites and Hollywood titles. We’re eager to expand deeper into Latin America after the stellar success of Tubi in Mexico, which has seen tremendous growth in such a short amount of time,” commented Adam Lewinson, Chief Content Officer at Tubi.
Over the last year in Mexico, Tubi has seen total viewing time (TVT) grow 60% year-over-year and Total Viewers grow 40% year-over-year. Partnered with TV Azteca, one of the two largest producers of Spanish-language content in the world, Tubi serves as the free streaming home in Mexico to TV Azteca’s popular titles.