Content Americas 2025: Mediacrest brings two Aurora Guerra-helmed series to the market

Mediacrest Entertainment is attending the third edition of Content Americas with Aurora Guerra, director of hit Spanish series like "Acacias 38" or "El secreto de Puente Viejo," Currently, the production company has reached a deal with Guerra to present two long-running series with the Latin American market in mind: "El espejo" and "Aquello que fuiste."

“Aquello que fuiste”: A famous actress kills her daughter's boyfriend, defending her from getting raped; But beyond this event, there are more things at play: a daughter's resentment towards her mother whom she’s bent on overshadowing. And the desperate determination of a mother willing to do whatever it takes to reclaim her fading stardom.

“El espejo”: 1962. After discovering her husband's infidelity on the very day of their wedding, Carmen suffers a terrible accident. This leads her to discover that she’s not the daughter of whom she believed to be her biological parents. The search to find her true origins leads Carmen to the Labarta family, owners of an exclusive and shadowy hotel emporium. The kind of shadows that the Labartas are willing to keep from coming to light at any cost. Without realizing it, Carmen will be putting something beyond her identity on the line: her own life.

Aurora Guerra is one of the most prominent creators of fiction in Spain. As a screenwriter, author, showrunner and executive producer, she’s responsible for many of the major successes on Spanish television. Most recently, "Mía es la venganza," "Escándalo, relato de una obsession," "Fuerza de paz" and the aforementioned "Acacias 38" and "El secreto de Puente Viejo." Guerra was also behind "Camera Café," one of the most popular TV shows among audiences in Spain.

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Mediacrest arrives in Miami with three of its executives: Cristian Liarte (Director of Global Business Development, Acquisitions and Partners), Mónica Guerrero (Production Executive) and Israel López (Head of Documentaries) bringing with them an array of projects to secure partners and foster collaboration on both sides of the Atlantic.

Along with fiction projects, Mediacrest will also present its Global Production and Services division that launched last October and offers support for international production companies that wish to shoot in Spain, ranging from securing locations, technical services to managing tax incentives and legal affairs.