Search results for engagement

There has been significant growth in social media viewing, with a 75% rise in engagement across S4C’s main Facebook, Instagram, and TikTok accounts. The broadcaster’s digital news service, "Newyddion S4C," continues to thrive, with a 28% increase this year in the number of page views.

This marks a strategic move by the platform as it expands its engagement with the global television industry.

With streaming churn at 47% and only 29% of viewers sticking with most franchises, studios face mounting pressure to innovate content pipelines and deepen fan engagement, according to Hub Entertainment Research.

According to eMarketer, nearly 40% of US Gen Z adults avoid ad-supported streaming entirely, posing a significant hurdle for AVOD and FAST platforms amid broader audience growth.

Under Savvides’ tenure, SBS doubled its digital engagement, launched NITV as a free-to-air channel, and reached nearly 90% of Australians monthly across platforms, according to the broadcaster.