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USA: 25% of SVOD users use someone else’s credentials 6 SEP 2024

Trends

USA: 25% of SVOD users use someone else’s credentials

A new research by the Hub, revealed the effects companies’ enforcement efforts appear to have had on password sharing, resulting in a modest downward trend.
Czech Republic: A quarter of users do not pay for SVOD services 24 MAY 2024

Markets

Czech Republic: A quarter of users do not pay for SVOD services

According to data provided by the Atmedia index research, a quarter of users of paid video-on-demand (SVOD) services in the Czech Republic use shared passwords to access content.
Denmark: HVOD, live sports and password crackdown to boost streaming’s growth 24 APR 2024

Markets

Denmark: HVOD, live sports and password crackdown to boost streaming’s growth

A study by Mediavision revealed that, although the market is saturated, there are signs of change ahead that could help reignite consumer interest.
Crackdowns on password sharing impacted on SVOD subscribers loss 15 APR 2024

Trends

Crackdowns on password sharing impacted on SVOD subscribers loss

A study by Horowitz Research analyzed how recent crackdowns on password sharing are impacting consumer behavior when it comes to subscription streaming services.
USA: Ad-tiered streaming is generating new subscriptions 21 FEB 2024

Data

USA: Ad-tiered streaming is generating new subscriptions

A study by Bango shows the positve impact of ads, bundling, and password-sharing crackdowns on the U.S. subscription economy.