The company will unveil new content and capabilities. Additionally, Shakira announced that her song "Puntería" will be the official song of TelevisaUnivision's 2024 Copa America coverage.
Fuse Media announced the successful close of its Upfronts with double-digit growth in volume and high single-digit growth in CPMs across its full spectrum of linear and digital offerings.
During this week, the traditional Upfronts were held in New York City, and major media companies took the opportunity to show advertisers, critics and journalists their programming plans for the next TV season.
Advertising revenue increased 11%, driven by solid Upfronts in both the U.S. and Mexico, market share increases, and growth in both linear and streaming.
Disney+ is about to unveil a new ad-supported tier, although it is being very careful when selecting what type of ads to show in order to keep the service family-friendly.