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Viaplay Group and Talpa Network entered linear TV partnership in the Netherlands 2 APR 2024

Deals

Viaplay Group and Talpa Network entered linear TV partnership in the Netherlands

Talpa Network’s SBS9 channel will be rebranded as Viaplay TV from April 5 and will show selected content from Viaplay’s premium sports portfolio.
Mega Max Media appoints Thema as ducktv's distributor in Asia 26 MAR 2024

Kids & Animation

Mega Max Media appoints Thema as ducktv's distributor in Asia

THEMA will oversee the distribution of ducktv content across Asia-Pacific and South Asia through Linear, SVOD, APP, FAST Channel distribution.
Moonbug launches “Blippi & Friends” linear channel in the MENA region 26 MAR 2024

Kids & Animation

Moonbug launches “Blippi & Friends” linear channel in the MENA region

The first IP-Branded 24/7channel caters to children aged 4–8 years old and is distributed by Intigral on Jawwy TV and stc tv.
More than half of total video ad impressions in 2023 were from CTV 21 MAR 2024

Content

More than half of total video ad impressions in 2023 were from CTV

A report by Innovid revealed that users are leaving traditional linear TV behind while prioritizing CTV, making advertising more impactful.
Atresmedia Internacional enters in the FAST business with three new channels 21 MAR 2024

Distribution

Atresmedia Internacional enters in the FAST business with three new channels

The Spanish multimedia group chooses Fubo and Plex to carry out its first foray into the FAST business. In this way, 'Zona Investigación', 'Cine y Series', and 'Única' are added to the four linear channels and the Atresplayer platform already operating in Latin America and the USA.