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Prime Vision drives fan engagement and signals streaming growth in sports 22 APR 2025

Trends

Prime Vision drives fan engagement and signals streaming growth in sports

Amazon’s Prime Vision is redefining the live sports experience, with most NFL fans responding positively to its AI-driven features. As enthusiasm for interactive streaming grows, the platform is positioning itself as a serious contender for the future of sports broadcasting.
USA: CTV home screen becomes prime hub for engagement and commerce 22 APR 2025

Markets

USA: CTV home screen becomes prime hub for engagement and commerce

LG Ad Solutions recent study reveals that CTV ads are prompting real-world action, with 39% of viewers searching for a product online, 38% visiting a website, 21% making a purchase, and 19% going to a physical store after seeing a relevant ad.
The Kitchen celebrates the company’s 24th anniversary 22 APR 2025

Production

The Kitchen celebrates the company’s 24th anniversary

With security of content guaranteed via TPN Gold Badge, to their 24-hour language “hubs” available for media services in Miami (for North and South America) and Madrid (for Europe and Asia), The Kitchen continues to provide the very latest in technology to its global clients.
Universal to produce movie adaptation of "OutRun" video game 22 APR 2025

Production

Universal to produce movie adaptation of "OutRun" video game

The production will feature Michael Bay and Sydney Sweeney. The title will follow in the footsteps of "The Super Mario Bros. Movie" and "Five Nights at Freddy’s", which collectively earned $1.4 billion and $290 million at the global box office, respectively.
The Sportel Awards will hold their gala from October 19 to 21 in Monaco 22 APR 2025

Awards

The Sportel Awards will hold their gala from October 19 to 21 in Monaco

This key event in the sports industry will bring together top athletes, media professionals, and sports organizations to celebrate outstanding achievements in sports and sports imagery.