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A new report by Research Mountain revealed B2B ads are becoming more present on CTV, and what challenges do creatives face when creating appealing campaigns.

Headquartered in Toronto, the Serial Maven Studios partners with talent and creative producers, using a bespoke 360 approach to access internationally-focused co-financing, co-production and commissioning opportunities. The slate features twelve new titles coming to the international market for the first time.

The format will travel to Africa for the first time with Primedia Studios, media giant Primedia’s television content and distribution hub. Primedia Studios has acquired the rights to create a local version of the show for African audiences. Additionally, All3Media International has revealed a Romanian version has been commissioned by Pro TV.

Mortimer has been Managing Director of the production group since November 2018. He is responsible for creating and producing hit shows like "Dragons’ Den" and "Louis Theroux’s Weird Weekends". Prior to joining STV, he headed up scripted and unscripted strategy at Tinopolis.

Roku Advertising also reported traditional linear TV households spent over 17 hours on average watching the Paris 2024 Olympics, nearly double the time spent on the Tokyo 2021 Olympics.