The distributor announced new sales for the drama in the Middle East, North Macedonia and Uzbekistan. Previously, the show has already been acquired in Bosnia, Romania, Albania, Angola and Mozambique.
The series was obtained by E.tv, South Africa’s largest independent free-to-air television channel. Counting this deal, along with another recent sale made in El Salvador, the show will now be aired in over 30 countries around the world. There are ongoing negotiations for the drama to be distributed in other territories.
Contestants will compete for home improvements in “Upgrade” in Norway and Germany. The format is a great show in which to insert branded products and so far has attracted great sponsorship deals.