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According to Ampere, North America’s share of new Scripted series fell to 37% in H2 2024, while Asia Pacific reached a record 20%, driven by rising investment in local Originals across Japan, India, and Thailand.

The U.S. led global production activity with 1,318 projects in Q1 2025, followed by India with 968. Scripted content represented 71% of all new productions globally.

The deal marks Platige Film Project expansion into the scripted space, with a focus on elevated, genre-driven storytelling for global audiences.

A recent analysis from Futuresource Consulting shows that over 60% of households report financial stability or improvement. Premium digital content engagement rises to 40%, up 8 points year-on-year.

The Motion-In-Betweening Tool introduces an AI-driven solution that automates the generation of intermediate frames.