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The key CEE market will highlight the HBO Max’s strategy and plans, the role and responsibilities of FTA channels during the crisis and highlights the most relevant world trends.

Consumers have changed its content consuming behaviors during the pandemic, adopting some new habits that are here to stay or stoping doing things they used to do, GWI noted in its latest global entertainment report.

Staged in Cannes’ Palais des Festivals on the second day of the in-person market, the session will incorporate an address from and interview with Larcher, providing further insights on both the streamer’s strategy and his take on wider industry issues and trends.

Newzoo recently published its “Games Trends to Watch in 2022” article, where it analyzed the biggest trends in e-sports and games live streaming for this year.

As technology advances and many consumer habits change due to the pandemic, the future of television could be very different from what we know today. TVSquared has compiled the key trends they expect to define the year ahead.