Subscription video-on-demand revenues for 20 countries in the MENA region will grow by $2.3 billion between 2021 and 2027 to reach $4 billion, Digital TV Research said in its latest report.
People in Southeast Asia are spending more time online. As a result, digital ad spending in the region will grow by 11.3% to $4.10 billion in 2022, following a phenomenal 17.8% growth rate in 2021, eMarketer revealed.
A study from Digital TV Research is forecasting that pay-TV revenues for 20 countries in the Middle East and North Africa region will fall by 38% between peak year 2016 ($3.84 billion) and 2027 ($2.39 billion).